{"title":"Black Owned Beauty Essentials","description":"","products":[{"product_id":"fenty-beauty-by-rihanna-fenty-eau-de-parfum","title":"FENTY BEAUTY by Rihanna Fenty Eau de Parfum","description":"\u003cp\u003eFragrance is intensified by the warmth of your own body. Apply in the creases of your knees and elbows for a longer-lasting stronger scent. After applying avoid rubbing or dabbing skin. This breaks down the fragrance causing it to wear off more quickly. If you prefer placing fragrance on your wrists, be sure to reapply after frequent handwashing as this tends to rinse off the scent. Replace fragrance after 12 months. Expired perfumes more than a year old lose the integrity of the original scent.\u003c\/p\u003e","brand":"Key Essentials","offers":[{"title":"n\/a","offer_id":50569374302529,"sku":"B0BX1PXTT7","price":193.11,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/6983\/6609\/files\/dceba51150b7a2c5ffd3809ed840ce29.jpg?v=1758557180"},{"product_id":"mielle-organics-rose-water-deep-conditioner-moisture-rx","title":"Mielle Organics – Rosemary Mint Scalp \u0026 Hair Strengthening Oil (Scalp Quencher)","description":"\u003cp data-start=\"4093\" data-end=\"4347\"\u003eRefresh and revive your scalp with \u003cstrong data-start=\"4155\" data-end=\"4196\"\u003eMielle’s Rosemary Mint Scalp Quencher\u003c\/strong\u003e. This lightweight oil treatment uses rosemary, mint, and biotin to stimulate circulation, soothe dryness, and support stronger, healthier hair growth.\u003c\/p\u003e\n\u003cp data-start=\"4349\" data-end=\"4372\"\u003e\u003cstrong data-start=\"4349\" data-end=\"4372\"\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"4373\" data-end=\"4503\"\u003e\n\u003cli data-start=\"4373\" data-end=\"4399\"\u003e\n\u003cp data-start=\"4375\" data-end=\"4399\"\u003eCooling mint sensation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4400\" data-end=\"4433\"\u003e\n\u003cp data-start=\"4402\" data-end=\"4433\"\u003eStrengthens roots with biotin\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4434\" data-end=\"4468\"\u003e\n\u003cp data-start=\"4436\" data-end=\"4468\"\u003eHelps reduce dryness \u0026amp; flaking\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"4469\" data-end=\"4503\"\u003e\n\u003cp data-start=\"4471\" data-end=\"4503\"\u003eEncourages healthy hair growth\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"4505\" data-end=\"4577\"\u003e\u003cstrong data-start=\"4505\" data-end=\"4521\"\u003ePerfect For:\u003c\/strong\u003e Dry scalp, protective styles, and hair growth routines.\u003c\/p\u003e","brand":"Key Essentials","offers":[{"title":"Default Title","offer_id":51049711796545,"sku":"MIE-SCALP-QUENCH","price":8.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/6983\/6609\/files\/IMG_3595.jpg?v=1764449564"},{"product_id":"pardon-my-fro-hair-scalp-oil","title":"Pardon My Fro – Hair \u0026 Scalp Oil","description":"\u003cp data-start=\"2918\" data-end=\"3190\"\u003eGive your curls and scalp a vibrant boost with \u003cstrong data-start=\"2992\" data-end=\"3028\"\u003ePardon My Fro’s Hair \u0026amp; Scalp Oil\u003c\/strong\u003e. Infused with nourishing botanical oils, this formula hydrates, strengthens, and promotes healthier hair growth while keeping your scalp soothed and moisturized.\u003c\/p\u003e\n\u003cp data-start=\"3192\" data-end=\"3215\"\u003e\u003cstrong data-start=\"3192\" data-end=\"3215\"\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"3216\" data-end=\"3386\"\u003e\n\u003cli data-start=\"3216\" data-end=\"3253\"\u003e\n\u003cp data-start=\"3218\" data-end=\"3253\"\u003eLightweight but deeply nourishing\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3254\" data-end=\"3294\"\u003e\n\u003cp data-start=\"3256\" data-end=\"3294\"\u003eSupports hair growth \u0026amp; healthy scalp\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3295\" data-end=\"3325\"\u003e\n\u003cp data-start=\"3297\" data-end=\"3325\"\u003eAdds shine without buildup\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"3326\" data-end=\"3386\"\u003e\n\u003cp data-start=\"3328\" data-end=\"3386\"\u003ePerfect for twist-outs, braids, locs \u0026amp; protective styles\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"3388\" data-end=\"3448\"\u003e\u003cstrong data-start=\"3388\" data-end=\"3404\"\u003ePerfect For:\u003c\/strong\u003e Natural hair, protective styles, dry scalp.\u003c\/p\u003e","brand":"Key Essentials","offers":[{"title":"Default Title","offer_id":51049738338625,"sku":null,"price":11.11,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/6983\/6609\/files\/1E3B388D-35DF-4BBD-8369-BF0A1E5322F7.png?v=1764957860"},{"product_id":"the-honey-pot-company-sensitive-foaming-wash","title":"The Honey Pot Company – Sensitive Foaming Wash","description":"\u003cp data-start=\"2367\" data-end=\"2640\"\u003eKeep your routine clean, gentle, and plant-powered with \u003cstrong data-start=\"2450\" data-end=\"2488\"\u003eHoney Pot’s Sensitive Foaming Wash\u003c\/strong\u003e. Made for delicate skin, this formula supports pH balance, cleans without irritation, and uses herbal ingredients to keep you fresh throughout the day.\u003c\/p\u003e\n\u003cp data-start=\"2642\" data-end=\"2665\"\u003e\u003cstrong data-start=\"2642\" data-end=\"2665\"\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2666\" data-end=\"2809\"\u003e\n\u003cli data-start=\"2666\" data-end=\"2711\"\u003e\n\u003cp data-start=\"2668\" data-end=\"2711\"\u003eClinically tested \u0026amp; gynecologist-approved\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2712\" data-end=\"2751\"\u003e\n\u003cp data-start=\"2714\" data-end=\"2751\"\u003eGentle cleansing for sensitive skin\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2752\" data-end=\"2779\"\u003e\n\u003cp data-start=\"2754\" data-end=\"2779\"\u003ePlant-based ingredients\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2780\" data-end=\"2809\"\u003e\n\u003cp data-start=\"2782\" data-end=\"2809\"\u003eHelps maintain healthy pH\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2811\" data-end=\"2868\"\u003e\u003cstrong data-start=\"2811\" data-end=\"2827\"\u003ePerfect For:\u003c\/strong\u003e Sensitive skin + daily feminine hygiene.\u003c\/p\u003e","brand":"Key Essentials","offers":[{"title":"Default Title","offer_id":51049740206401,"sku":null,"price":10.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/6983\/6609\/files\/IMG_3605.jpg?v=1764452916"},{"product_id":"fenty-hair-the-richer-one-deep-conditioner","title":"Fenty Hair – The Richer One Deep Conditioner","description":"\u003cp data-start=\"1705\" data-end=\"2016\"\u003eWhen your hair needs \u003cem data-start=\"1753\" data-end=\"1762\"\u003eserious\u003c\/em\u003e moisture, reach for \u003cstrong data-start=\"1783\" data-end=\"1818\"\u003eThe Richer One Deep Conditioner\u003c\/strong\u003e. This ultra-rich mask drenches hair with deep hydration, seals moisture, and restores softness from root to tip. It’s formulated to revive dry, over-processed, or protective-style-stressed strands.\u003c\/p\u003e\n\u003cp data-start=\"2018\" data-end=\"2041\"\u003e\u003cstrong data-start=\"2018\" data-end=\"2041\"\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"2042\" data-end=\"2211\"\u003e\n\u003cli data-start=\"2042\" data-end=\"2088\"\u003e\n\u003cp data-start=\"2044\" data-end=\"2088\"\u003eDeep moisture for thick or dehydrated hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2089\" data-end=\"2128\"\u003e\n\u003cp data-start=\"2091\" data-end=\"2128\"\u003eStrengthens and restores elasticity\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2129\" data-end=\"2163\"\u003e\n\u003cp data-start=\"2131\" data-end=\"2163\"\u003ePerfect for wash day hydration\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"2164\" data-end=\"2211\"\u003e\n\u003cp data-start=\"2166\" data-end=\"2211\"\u003eSmooth, creamy texture that melts into hair\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"2213\" data-end=\"2303\"\u003e\u003cstrong data-start=\"2213\" data-end=\"2229\"\u003ePerfect For:\u003c\/strong\u003e Coils, curls, and thick hair textures craving an intense moisture moment.\u003c\/p\u003e","brand":"Key Essentials","offers":[{"title":"Default Title","offer_id":51049744269633,"sku":null,"price":23.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/6983\/6609\/files\/IMG_3610.jpg?v=1764453439"},{"product_id":"fenty-hair-the-rich-one-conditioner","title":"Fenty Hair – The Rich One Conditioner","description":"\u003cp data-start=\"1079\" data-end=\"1364\"\u003eMeet your new rich-girl moisture. \u003cstrong data-start=\"1140\" data-end=\"1168\"\u003eThe Rich One Conditioner\u003c\/strong\u003e from Fenty Hair delivers luxurious hydration with a lightweight, silky finish. Designed to nourish every texture, this conditioner detangles, softens, and protects against breakage with each use.\u003c\/p\u003e\n\u003cp data-start=\"1366\" data-end=\"1389\"\u003e\u003cstrong data-start=\"1366\" data-end=\"1389\"\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"1390\" data-end=\"1561\"\u003e\n\u003cli data-start=\"1390\" data-end=\"1425\"\u003e\n\u003cp data-start=\"1392\" data-end=\"1425\"\u003eSoftens and detangles instantly\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1426\" data-end=\"1463\"\u003e\n\u003cp data-start=\"1428\" data-end=\"1463\"\u003eStrengthens hair with amino acids\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1464\" data-end=\"1509\"\u003e\n\u003cp data-start=\"1466\" data-end=\"1509\"\u003eLeaves hair sleek, smooth, and frizz-free\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1510\" data-end=\"1561\"\u003e\n\u003cp data-start=\"1512\" data-end=\"1561\"\u003eSuitable for all hair types \u0026amp; protective styles\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"1563\" data-end=\"1643\"\u003e\u003cstrong data-start=\"1563\" data-end=\"1579\"\u003ePerfect For:\u003c\/strong\u003e Dry, frizzy, and textured hair needing moisture without weight.\u003c\/p\u003e","brand":"Key Essentials","offers":[{"title":"Default Title","offer_id":51049745449281,"sku":null,"price":20.23,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/6983\/6609\/files\/IMG_3618.jpg?v=1764453902"},{"product_id":"cherry-dub™-triple-action-aha-body-scrub-fenty-skin","title":"Cherry Dub™ Triple Action AHA Body Scrub – Fenty Skin","description":"\u003cp data-start=\"603\" data-end=\"917\"\u003eReveal smoother, brighter, glowing skin with \u003cstrong data-start=\"648\" data-end=\"705\"\u003eFenty Skin’s Cherry Dub™ Triple Action AHA Body Scrub\u003c\/strong\u003e. This luxe, cherry-infused exfoliator gently polishes away dullness using a blend of fruit AHAs and superfine sugar crystals. The formula nourishes skin while delivering Rihanna-approved radiance with every use.\u003c\/p\u003e\n\u003cp data-start=\"919\" data-end=\"989\"\u003ePerfect as a weekly self-care treat or daily prep before moisturizing.\u003c\/p\u003e\n\u003ch3 data-start=\"991\" data-end=\"1011\"\u003e\u003cstrong data-start=\"995\" data-end=\"1011\"\u003eKey Features\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"1012\" data-end=\"1251\"\u003e\n\u003cli data-start=\"1012\" data-end=\"1070\"\u003e\n\u003cp data-start=\"1014\" data-end=\"1070\"\u003eTriple-action exfoliation: AHA + sugar + fruit enzymes\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1071\" data-end=\"1132\"\u003e\n\u003cp data-start=\"1073\" data-end=\"1132\"\u003eInfused with Barbados cherry \u0026amp; brightening fruit extracts\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1133\" data-end=\"1190\"\u003e\n\u003cp data-start=\"1135\" data-end=\"1190\"\u003eSmooths rough texture and revives skin’s natural glow\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1191\" data-end=\"1215\"\u003e\n\u003cp data-start=\"1193\" data-end=\"1215\"\u003eClean beauty formula\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1216\" data-end=\"1251\"\u003e\n\u003cp data-start=\"1218\" data-end=\"1251\"\u003eGreat for full-body exfoliation\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Key Essentials","offers":[{"title":"Default Title","offer_id":51049748988225,"sku":"S-SCRUB-CHERRY","price":17.38,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/6983\/6609\/files\/IMG-8572.png?v=1764731163"},{"product_id":"mielle-organics-rice-water-deep-conditioner","title":"Mielle Organics – Rice Water Deep Conditioner","description":"\u003cp data-start=\"313\" data-end=\"675\"\u003eStrengthen, hydrate, and revive your curls with \u003cstrong data-start=\"361\" data-end=\"408\"\u003eMielle Organics Rice Water Deep Conditioner\u003c\/strong\u003e — a rich, silky treatment infused with rice water and nutrient-dense botanicals that deeply nourish hair from root to tip. This formula helps improve elasticity, reduce breakage, and restore softness for hair that feels stronger and more moisturized after every use.\u003c\/p\u003e\n\u003cp data-start=\"677\" data-end=\"753\"\u003ePerfect as a weekly treatment or a restorative mask after protective styles.\u003c\/p\u003e\n\u003ch3 data-start=\"755\" data-end=\"784\"\u003e\u003cstrong data-start=\"759\" data-end=\"782\"\u003eWhy You’ll Love It:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul data-start=\"785\" data-end=\"1043\"\u003e\n\u003cli data-start=\"785\" data-end=\"836\"\u003e\n\u003cp data-start=\"787\" data-end=\"836\"\u003e\u003cstrong data-start=\"787\" data-end=\"834\"\u003eStrengthens hair with rice water \u0026amp; vitamins\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"837\" data-end=\"892\"\u003e\n\u003cp data-start=\"839\" data-end=\"892\"\u003e\u003cstrong data-start=\"839\" data-end=\"890\"\u003eDeep moisture for dry, brittle, or damaged hair\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"893\" data-end=\"939\"\u003e\n\u003cp data-start=\"895\" data-end=\"939\"\u003e\u003cstrong data-start=\"895\" data-end=\"937\"\u003eImproves elasticity \u0026amp; reduces shedding\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"940\" data-end=\"1001\"\u003e\n\u003cp data-start=\"942\" data-end=\"1001\"\u003e\u003cstrong data-start=\"942\" data-end=\"999\"\u003eSmooth, creamy texture with great slip for detangling\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1002\" data-end=\"1043\"\u003e\n\u003cp data-start=\"1004\" data-end=\"1043\"\u003e\u003cstrong data-start=\"1004\" data-end=\"1043\"\u003eEnhances curl definition \u0026amp; softness\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-start=\"1045\" data-end=\"1067\"\u003e\u003cstrong data-start=\"1049\" data-end=\"1065\"\u003ePerfect For:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp data-start=\"1068\" data-end=\"1145\"\u003eCurly, coily, or transitioning hair needing a strengthening + moisture boost.\u003c\/p\u003e","brand":"Key Essentials","offers":[{"title":"Default Title","offer_id":51049752625473,"sku":"KE-MIELLE-RWDC-002","price":8.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/6983\/6609\/files\/IMG-3735.png?v=1764816526"},{"product_id":"satin-silk-bonnet-for-natural-hair-with-drawstring","title":"Satin Silk Bonnet for Natural Hair with Drawstring","description":"\u003cp\u003e\u003cspan\u003eThis black women owned satin bonnet is designed to protect natural hair while sleeping. Made with high quality satin silk, it helps reduce frizz and breakage. The drawstring ensures a secure fit for all head sizes. Keep your curls and coils intact with this must-have hair accessory.\u003c\/span\u003e\u003c\/p\u003e","brand":"Key Essentials","offers":[{"title":"Default Title","offer_id":51057266164033,"sku":null,"price":8.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/6983\/6609\/files\/IMG-8560.png?v=1764616398"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0674\/6983\/6609\/collections\/aVpPpGr2gdGsUXVb.webp?v=1764457469","url":"https:\/\/keyessentialstore.com\/collections\/black-owned-beauty-essentials.oembed","provider":"Key Essentials","version":"1.0","type":"link"}